Juniper - The Four Pillars Motion Graphic

Juniper's Four Pillars motion graphic concept.

I was tasked to upgrade Juniper's Executive Briefing Center's contents. I came up with two design concepts for the motion graphic, one that is a mix of ethereal and futuristic themes and the second one that is more grounded and is based on the four elements (fire, water, earth and wind) to represent their 4 main pillars (the connection between the four pillars and the four elements is a brilliant idea from Hoa Tong our creative director). I also decided to explore a more colorful vivid and bright tones than I ever did before to signify the important of those elements. The client decided to go with the later concept.
Below are the final motion graphic videos developed by the excellence Gustaf Fjelstorm.
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